Local presence

Improve the accuracy, coverage, content, and reputation of a location in local search.

Local helps location-based businesses manage the information and activity that influence local discovery. Connect Google Business Profile to work with live listing, post, and review data.

Local tabs

Tab	Purpose
Profile	Review the business name, category, address, hours, contact details, website, and profile completeness.
Gap Report	Compare the location’s coverage and attributes with what strong local profiles typically provide.
Schema	Review and generate local-business structured data for the site.
Posts	Plan and manage Google Business Profile posts.
Reviews	Monitor rating and review activity connected to the location.

Set up Local

1. Connect Google Business Profile

   Open Integrations, select Google Business Profile, authorize Google, and choose the correct account and location.

2. Confirm the profile

   Check that the selected location matches the site’s name, address, phone number, and website.

3. Review gaps

   Prioritize incorrect or missing core business details before adding optional content.

4. Build a routine

   Publish useful updates, monitor reviews, and recheck the profile after operational changes.

Keep local data consistent

• Use the same real-world business name everywhere.
• Keep address, phone, opening hours, and service area current.
• Update exceptional hours before holidays.
• Avoid duplicate profiles for the same physical location.
• Validate generated schema against the information customers can see.

Google controls profile verification, moderation, and some edits. Cleo can help manage connected data but cannot override Google’s policies or guarantee that every change is accepted immediately.