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Quill is Cleo’s long-form AI content workspace. Use it to research, generate, edit, optimize, approve, and publish articles for the active site.

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Open Quill

  1. Open the site workspace.
  2. Choose Studio → Quill.

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Choose a mode: SEO or GEO

When you start a new piece, Quill asks whether you’re writing for SEO or GEO:
  • SEO mode — content optimised to rank in traditional search.
  • GEO mode — content structured to be cited and recommended by AI answer engines.
The form fields differ slightly between the two modes, as described below.

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SEO mode — the Create Content form

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Required

  • Topic / Title — the title of the article (or a topic Cleo will turn into a title).
  • Article Length — Short, Medium, Long, or Extra Long.
  • Tone of Writing — for example Professional, Warm.
  • Goal of Article — for example Educate, Inform, Persuade, Convert.
  • Brand Voice — a brand voice must be set before you can generate (see below).
  • Content Sections — pick at least 3 (see below).

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Optional SEO inputs

  • Competitor Blog URLs — paste URLs of competing articles for Quill to consider.
  • Target Keywords — type each keyword and press Enter. Quill can also suggest keywords.
  • Knowledge Base — add facts, specs, or research Cleo should ground the article in.

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Content Sections

The Content Sections panel controls which sections appear. Select at least 3. Options include Introduction, Key Takeaways, FAQs, Conclusion, Pros & Cons, CTAs, and Tables. The panel shows a counter so you know when you’ve met the minimum.

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GEO mode — the Create Content form

GEO mode shares the core fields (Topic / Title, Article Length, Tone, Brand Voice, Knowledge Base, Target Keywords) and adds:
  • GEO Target Query — the AI-engine query you want this content to win (Cleo can infer one if you leave it blank).
  • Brand Name — inferred from your domain by default.
  • GEO Content Elements — pick at least 2 of the structures that make content citable by AI engines: Answer-First Structure, Statistics & Citations, Expert Quotations, FAQ Section + Schema, Entity Schema, Comparison Tables, and How-To Steps.

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Brand Voice

The Brand Voice panel shows the voice traits Quill will write in — for example authoritative, confident, 3rd person. A brand voice is required before you generate, so the draft sounds like your brand. You can edit the active voice or replace it with a different profile. Set this up before generating your first article.

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Knowledge Base

The Knowledge Base is where you add facts, specs, or research the AI doesn’t already know about your business or product. Click Add knowledge to upload or paste reference material. Quill uses it to ground the article in your specifics.

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Generate the article

  1. Pick SEO or GEO mode.
  2. Fill in Topic / Title and the required fields.
  3. Confirm a Brand Voice is set.
  4. Pick your Content Sections (SEO, min 3) or GEO Content Elements (GEO, min 2).
  5. (Optional) Add Target Keywords, Competitor Blog URLs, and Knowledge Base material.
  6. Click Generate Article (SEO) or Generate GEO Content (GEO). Use Reset to clear the form.
The draft opens in the editor for review.

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Editing the draft

Once a draft is generated you can edit any section directly, reorder or add/remove sections, and re-run generation with different settings if it isn’t right.

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Publish

When the draft is ready:
  1. Click Publish.
  2. Cleo publishes to your connected WordPress site. Review the publish settings (slug, categories, tags, schedule) and confirm.
If WordPress isn’t connected, you can export the content and paste it into your CMS manually. See WordPress and Wix.

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Tips for strong content

  1. Write a clear, specific Topic / Title.
  2. Add Target Keywords (SEO) or a focused GEO Target Query (GEO) that match real intent.
  3. In SEO mode, add a couple of Competitor Blog URLs so Quill can position against them.
  4. Pick an Article Length that suits the topic — Long/Extra Long for definitive guides, Short for simple posts.
  5. Choose sections/elements that match the search or answer intent.
  6. Make sure Brand Voice is set.
  7. Generate, review, edit, and publish.

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Plan limits

Quill article counts per month depend on your plan. See Plans and billing.

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Troubleshooting

  • Generate button is disabled: check that you’ve filled in Topic / Title, set a Brand Voice, and selected enough Content Sections (3 in SEO) or GEO Content Elements (2 in GEO).
  • Generation fails: retry, or simplify the topic / shorten the requested length.
  • Publish fails: confirm the destination connection under Resources → Integrations and try again.
If you hit a persistent issue, contact contact@regencleo.ai.